/lu:talika/

the part of your identity that doesn’t fit into categories
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/lu:talika/

the part of your identity that doesn’t fit into categories
Dark mode
Light mode

Falling in Every Direction

Visual Identity / UX/UI / Web Design / Web Development

Falling in Every Direction is the artistic practice of Francesca Hyde, a circus artist. Her work is deeply rooted in Academic topics such as Feminist New Materialism, as shown in her latest show/relation with Tank. Francesca is also part of the circus collective ‘Collectif and then…’.

Credits

UX/UI Design: Cecilia Righini

Development: Mykhailo Bakalo

Homepage Animation: Patrícia Beja

Website

Francesca Hyde was looking for a website that could reflect/participate in her experience as a circus artist. Her immediate needs were for the site to be accessible and to use open source fonts designed by women. During the research process, we started to imagine an interactive experience with hand-drawn elements, to mirror Francesca’s dynamic yet reflective practice. The final result was an eccentric layout with the look and feel of a personal diary or journal, complemented with various animations.