Digital +

Gender Project

Gender Project is a social photography project that inquires into people’s understanding and perception of identity. It is aiming to enhance the idea of fluidity and promote intersectionality creating a chain of exhibitions across the globe, seeking to establish active and inclusive networks.

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Homepage of Gender Project website showing black and white portraits of three people naked above their waists.

Website

When we started working on the Gender Project website, the client had already a strong black and white identity, a great base to build a digital experience on. Because of the simplicity of the layout and ease of content implementation/update for the client, we chose to build the website on WIX, which allowed us to use flexible galleries and simple animations/page transitions.

The website features also galleries for the exhibitions in London and Milan – Berlin coming soon – and an e-commerce section, where the user can easily buy a print or some of the project merchandise.

Print

In December 2020, our Creative Director started to design the Gender Project Exhibition book over a two-day Adobe Live segment. You can see the recordings on YouTube for Part 1 and Part 2.

Testimonial

Working with Cecilia from Studio Lutalica was a remarkable experience. Great attention to detail, and very fast delivery times.
The modality of communication and interaction with our ideas was very efficient. I will absolutely recommend anyone to work with Lutalica.

– Veronique Charlotte, Gender Project