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Jessica Lanyadoo

Jessica Lanyadoo is a Humanistic Astrologer, Psychic Medium, tarot reader, and Animal Communicator. Ghost of a Podcast, her astrology and advice show, is one of the most-loved programmes on the topic. She also lectures on astrology and mediumship, and has had her own private practice in San Francisco since 1994.

Lanyadoo creates a lot of brilliant content, and it was important that this was easily accessible on the new site. She wanted the layout to be engaging, but also show visitors what was on offer.

Credits

UX Design: Katie Gee

UI Design: Cecilia Righini

Animation: Sam Gee

Web Design

The design concept was a marriage of chaos and order – much like the cosmos! We kept Lanyadoo’s vibrant heterogenous illustrations and bright pastel palette, but framed each element in an asymmetrical grid. These brutal lines added just enough structure to keep Jessica’s dynamism from feeling overpowering. It also gives agency to the user, as hierarchy between pages is limited. However, as described below, animation allowed us to give users clarity amongst the commotion.